How sure are you, and how would you know?

Lesson 2 of 7About 9 minutes5 steps

An estimate without its uncertainty is half an answer. A confidence interval gives the range; a hypothesis test asks whether a difference could be chance. Both are easy to say wrongly in an interview.

  • Say what 95% confidence means, correctly
  • Read a p-value, and its two kinds of error
  • Choose a t-test, a chi-squared test or a test of proportions

You need: Lesson 1.

  1. 1Distributions and sampling
  2. 2Confidence intervals and tests
  3. 3Training, testing and overfitting
  4. 4Judging a classifier
  5. 5Trees and ensembles
  6. 6Clustering and PCA
  7. 7How a neural network learns
0 of 5 steps
  1. What 95% means

    Predict first

    Take 1,000 samples of 30 die rolls and a 95% confidence interval from each. How many catch the true mean, 3.5?

    Just show me

    958 of 1,000 did: about 95 in 100, as the method promises.

    The 95% is a promise about the method, not about one interval: of many samples, about 95 in 100 intervals catch the true value, and any single one either did or didn’t. So “a 95% chance the true mean is in this interval” is the classic wrong answer; “a method that catches it 95% of the time” is the right one.

    Draw 1,000 intervals in the central limit theorem simulator

    Quick check

    A 95% interval for the average order runs from ₹1,780 to ₹1,920. Which is right?

    It’s about the average and the method, not about single orders.

  2. Narrower takes more

    Predict first

    To halve an interval’s width, how much more data do you need?

    Just show me

    Four times: the width shrinks with the square root of the sample size.

    An interval is the estimate plus and minus a margin: about two standard errors for 95%, with Student’s t in place of the 2 for small samples. More confidence (99%) widens it; more data narrows it, but only by the square root.

    The 95% confidence interval, symbol by symbol

    Quick check

    Your manager wants a narrower interval without more data. What gives?

    Lower confidence narrows the interval; there’s no free precision.

  3. The p-value

    Predict first

    An A/B test: 400 of 10,000 converted on A, 452 of 10,000 on B, and p = 0.069. What does that mean?

    Just show me

    If A and B truly converted alike, a gap at least this big would turn up about 7% of the time by chance: not rare enough for the usual 5% line.

    A test assumes there’s no difference (the null hypothesis), then asks how surprising the data would be. Below a line set in advance, usually 0.05, we reject that assumption. The p-value is not the chance the null is true, not the size of the effect and not the chance the result will repeat.

    The two-proportion z-test, symbol by symbol

    Quick check

    p = 0.001 for a tiny lift. What do you know?

    A small p says chance alone is unlikely; the size needs the estimate and its interval.

  4. Two ways to be wrong

    Predict first

    Testing a new checkout, which mistake ships a change that doesn’t really help?

    Just show me

    A Type I error: you saw a win that was chance. Missing a real win is a Type II error.

    The line α (often 0.05) caps Type I errors. Power (often 80%) is the chance of catching a real effect of the size you planned for, so Type II errors happen 1 − power of the time. Lowering one raises the other unless you add data, which is why tests are sized before they start.

    Quick check

    A fraud model flags a genuine payment. Which error?

    Flagging something that isn’t there is a false positive, a Type I error.

  5. Which test?

    Predict first

    Compare the average order value in two cities. Which test?

    Just show me

    A t-test: it compares the means of a number between two groups.

    Means of a number: a t-test (Welch’s when the spreads differ). Rates such as conversion: a test of two proportions, the z-test. Counts in categories, such as plan by city tier: a chi-squared test of independence. Skewed data with outliers: a rank-based test such as Mann–Whitney is safer.

    Quick check

    Is churn related to city tier (tier 1, 2 or 3)?

    Two categories in a table of counts: chi-squared.

In the interview: confidence intervals and tests.

Ask Prism about this lesson

Sources

  1. Wasserstein and Lazar, “The ASA Statement on p-Values: Context, Process, and Purpose”, The American Statistician, 2016.
  2. NIST/SEMATECH e-Handbook of Statistical Methods, “Confidence Limits for the Mean”.
  3. Diez, Çetinkaya-Rundel and Barr, “OpenIntro Statistics”, 4th edition, 2019 (CC BY-SA): inference, tests and errors.

Back: lesson 1, Distributions and sampling